简介: IKEA is undoubtedly one of the world's most successful, enigmatic, and recognisable global brands. Last year nearly 800 million people in 49 countries visited its stores, which had a turnover of more than £30 billion. In a major new three-part series, our cameras explore the world of IKEA, from the design studios to factories and stores, for the very first time. Few companies can legitimately claim to shape the way we live today. Fewer still inspire a cult-like devotion in customers and employees alike. But IKEA is not like other companies. The famously secretive Swedish furniture retailer is guided by the principle of creating 'the better everyday life for the many people'. But what is the secret to its success? How does the machine of IKEA affect the people who work for it, and how does its ruthlessly efficient business model affect the world?
谢里丹·史密斯,阿什·坦顿,Chris Lane,Joanne James,菲利普·加斯科因,恩佐·科伦蒂,鲁弗斯·琼斯,布莱尼·科里根,艾米·凯莉,安德鲁·朗塞尔,杰克 ·戴维斯,Jack James Ryan,伊恩·巴里特,Kent Riley,丹尼尔·约克,卢克·辛克·怀特,戴纳·哈克乔,Victoria Wyant,Andrew P Stephen,詹姆斯·查尔默斯
杰森·莫玛,卢西安·布坎南,特穆拉·莫里森,Te Ao o Hinepehinga,克利夫·柯蒂斯,Kaina Makua,摩西·古兹,Siua Ikale'o,Brandon Finn,詹姆斯·乌多姆,Mainei Kinimaka,特克赫·图哈卡,本杰明·霍特杰斯,西莎·格雷,埃罗尔·尚德,罗德尼·库克,Junior Levi